Read another way:”If your business depends on e-mail, get lost.” Note to AOL customers: Consider heeding the man’s advice.

Other evolutionary deadends covered:

  • A smallbiz that sees challenge/response as its only way out (might work for Pres. Bush, but…)


  • A professor whose lesson-messages are always rejected by the Big ISP’s spam blockers


  • A manager who squanders company time constantly tweaking his leaky array of spam filters

Fact is, today’s best spam and content filters mis-tag very few legitimate e-mails as spam, while nailing nearly all the junkmail. Unlike tiresome challenge/response systems, they don’t ignite customer-burnout.

And from here, they’ll only get better.

See for yourself at Middle East North Africa Financial Network.