(Once this reaches the radar screens of the usual do-gooders, expect a huge hissyfit.)

In their latest effort to push product, 85% of the top 96 kiddie-food TV-brands have built diabolical websites, where kids can view videos and play games… Games designed to entice kids to eat sugary cereals and snacks while cavorting online with spokesbeasts like Tony the Tiger and Toucan Sam.

Are we all doomed? Don’t think so. In the long list of things parents should worry about, this is a small one.

Let the little tikes play for a while, then shut-er-down. It’s your computer and pocketbook.

So just say no when they do that begging and whining thing at the grocery store (which should never get crumb-crunchers what they want anyway).

And enjoy them while they’re lovable. You’ll have to worry about MySpace soon enough.